TV Meteorologist Jeff Berardelli's interactive radar weather map, Zoom Radar, lets readers zoom in and out on zip code areas, cities and even streets-- and local media sell lucrative sponsorships. more

As newspapers and other local online media battle for dominance in their communities, obituaries hold a special place. Tributes.com has a new model, and television sites are capitalizing. more

The surprising longevity of the campus or coffee shop corkboard as public forums should give pause to the most wired of local media types. That look and feel is one reason Paper G's "Flyerboard" remains a popular widget. … more

Konnects social network platform is a hosted private label ”software as a service,” that let’s newspapers “go live” with a social network in about 30 days. It is a low cost alternative to Pluck which powers social networking for larger media companies and is more expensive to deploy. more

What's the easiest way to get user-generated content on a local site? Emergencies bring out the cameras, as do contests. One popular way of collecting the content, is through YouNewsTV, a platform created by Broadcast Interactive Media (BIM) YouNewsTV. Unlike video platforms created strictly for contests, YouNewsTV can operate a number of news channels and still be adaptable to host video contests when neccesary. more

Outsidein.com has already aggregated groups of hyper-local sites for partnerships with local media groups; however the smaller sites keep the traffic that clicks through. The company creates lists of news stories from very local blogs and sites, including a total of 30,000 hyper-local feeds. Local media sites can then curate a Neighborhood News page for every town and neighborhood in their area of coverage with mapping pinpoints. Note: Outsidein.com has been purchased by Patch.com, and is now part of AOL more

LMI members should put this partnership on the radar, especially as an alternative to the Yahoo Consortium. CentroLift is a partnership to sell across the adnetwork created by Centro, on an … more

Local sites who want to monetize the every day transactions that visitors can start with ticket sales of hyper-local events. more

Have you ever wondered what competing digital marketers are pitching to your customers? Here's a typical presentation from Yodle, which sells digital marketing to 40,000 local businesses. Included are sales slides used, and our take on competitive strengths and weaknesses of the presentation. more

Many digital publishers think of Borrell Associates' data as big picture research, but it can also be used strategically by the sales department and even at the tactical level to walk away with more and larger orders from merchants. Attached are some sample slides that give an idea about what the research looks like and top ways to use the data in the sales department. more