Back by popular demand, TOP ADS recognizes excellence in local digital advertising. Submit campaigns created for local advertiisers using native, social, display, and/or search. All entrants receive a free subscription to LocalMediaInsider, where you can acccess all the ads to use for sales presentations and training. Winners, selected every month, also receive a write-up in LocalMediaInsider and are eligible for the Annual Top Ads Virtual Awards Banquet in September.
A store selling scooters in Denver went from "dormant" advertiser to Top Ad winner for outstanding results in a multi-media campaign sold by Bert Ross at Westward, a City Weekly. Find out how they did it, including the programmatic buy, front-loaded schedule and results from each element.
Top Ad Winner, Daniel Anderson of Hubbard Radio in Minneapolis, helped a local hot tub dealer to target attendees of a Home Owners show using an online-only campaign with micro-proximity targeting. The company sold more hot tubs than they had at the show in previous years. Use this idea for any business who attends ─ or used to attend ─ large conferences as part of their marketing strategy.
Hubbard Broadcasting's local TV station KOBTV has been selling programmatic advertising using features of AdCellerants platform including microproximity targeting. Here's how a home remodeling company created a campaign to support dozens of locations across multiple states.
A recipe-base campaign by Hubbard Broadcasting's KOBTV for the New Mexico Beef Council using AdCellerant programmatic platform has picked up a Top Ad Award from LocalMediaInsider for its use of Native content with huge clickthrough rates and "look back" views. The campaign was so successful that it is now being copied by beef councils in other states. Use this idea for any large food supplier. Here's a case study on how the campaign was put together and results.