local media insider
Reviews
73 results total, viewing 61 - 70
Here's 2014 best database marketing. Please log in to view. more
Here's the 2014 best ecommerce strategies. Please log in to view. more
Here's the best of 2014, Non-traditional Revenue Initiatives. Please log in to view. more
Here's the best of 2014 local media -radio. Please log in to view. more
Here's the 2014 local media Best of Television. Please log in to view. more
For journalists in the field, a laptop and an internet connection are typically no longer enough to convey the complete story. Personal communications devices with a few extra pieces can often transform the story. Here's a basic tool kit for the field, composed of ten tools, with strengths and weaknesses. Included are top brands and why for phones, tablets, light packs, mono-pods, audio and power extension. more
Here's 2014's Best of Newspaper Strategy. Please log in to view. more
One local weekly has built a ticketing platform and entered the ticketing business, harvesting $250,000 its first year, a number it expects to triple in 2012. Here's an analysis of a major new opportunity for local media. more
Digital First Media is rolling out a new partnership with San Jose, California-based TapClicks, a platform that helps auto dealerships post and manage craigslist ads, that is partnering with agencies and media companies. This review looks at how the platform works, including pricing model and key advantages, plus interview with a rep that has sold the opportunity to auto dealers. more
Obituaries are a changing franchise with much at stake. In some major markets like Boston and Dallas, they are worth millions. But the category, like others, is also on the move. Funeral homes - not newspapers - have the first contact with customers and a lot of control over memorial spending and customers are demanding memorial sites. Here's a review of one new "frenemy" for Legacy, with new options in the obituaries marketplace. more
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