local media insider
Case study

Federated Interactive's B2B team helps HVAC manufacturer launch new product

Federated Interactive shows how to sell national B2B accounts

Posted 8/13/14

What's a radio station doing selling technical parts from a manufacturer to HVAC contractors? This campaign example shows Federated Media's interactive agency focused on large B2B advertisers in their markets, and gives a step-by-step approach to landing and executing a B2B campaign. Please log-in.

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