Aultman Heart Center's High School Sports "Ticker"
NextMedia 360, the interactive division of NextMedia 360 radio, took top honors in for "Aultman Heart Center's Sports Ticker." This campaign Utilized a play on words and supported a community passion: high school sports, utilizing mobile and digital to brand the center.
Don Guisinger, Interactive Specialist and
Chris Baltzer, Sales Representative
Read step-by-tep how they did it here.
TOP AD: WSBT-TV for "Your Hometown Eyecare" campaign
"Your Hometown Eyecare Professional" campaign for C&B Optical One combined banner ads with a text club to generate more than 1000 new leads across markets. Kudos to Aaron Wood, Digital Marketing Specailist at WSBT-TV.
Read the full story here.
Top Ads Winner: "In the Kitchen" with the Sarasota Manatee Originals
Observer Media Group, community weeklies & YourObserver.com made the most of content marketing with video profiles and a YouTube channel for their "In the Kitchen" series sponsored by the Sarasota Manatee Originals, a group of 50 local restaurants. Congratulations to the team on their imaginative use of video content marketing.
Leslie Gnaegy, marketing coordinator
Emily Walsh, Chief Digital Officer
Eddie Kirsch, Web editor, Observer Media Group
Read full story here.
Digital First Media's AdTaxi and Denverpost.com crossed social media with mobile geo-targeting for "American Furniture Warehouse" with winning success. Congrats to the team!
Adam Lee, DenverPost.com
Joe Straface: Director of Advertising, American Furniture Warehouse,
Kylie Borgias: Marketing Manager, AdTaxi Networks
Greg Messinger: Vice President, Business Development, Digital First Media
Read full story here.
Rush's Grade School Giveaway wins July's Top Ad Campaign
WACH Fox Marketing did an extraordinary job promoting the "Rush's Grade School Giveaway" to help Rush's family restaurant build its Facebook presence. Video to promote the contest and a simple strategy of asking parents to vote so their school could win a $1,000 worth of books made this campaign produce winning results. Congratulations to everyone who worked on this winning campaign!
Kacey Liles Mattox, senior marketing consultant, WACH FOX;
Dave Ruddle, marketing director for Rush's;
Rita Koch, WACH FOX Marketing interactive manager
Ken Rochon, Follett Library Resources
Read the full story here.
Fundraising campaign for Food Bank wins Top Ad in August
The Fort Collins Coloradoan implemented the charitable campaign "Buck Hunger" across media, print, online and radio promotions for The Food Bank, aimed to solicit donations of cash, not just food. Congratulations to the team!
WRBR and WKTV share Top Ads Award for Martin's Super Markets' text club
Federated Media helped build a 15,000 strong opt-in text club for Martin's Supermarket, focusing on providing a Monday discount on special items across the chain of high end grocery stories.
Deb Williams, Director of Interactive Sales, Federated Interactive
Kathy Uebler, General Manager, WRBR during campaign
Madeline Catanzarite, sales representative for WBYT
NaplesNews.com wins Top Ad for restaurants' geo-targeted mobile campaign during golf tournaments
Naples Daily News; NaplesNews.com and the CentroLift ad network put together a campaign for 30 local restaurants - six non-competing restaurants in six zones of the city. "Naples Best Restaurants" campaign was geo-fenced to the zones reaching tourists during major golf tournaments and linking to coupons at the restaurants. Fantastic results.
Cheri Koerner
Doug Dittamore, Campaign Specialists, Centro
David Cuddihy, Advertising Director, Food Category, Naples Daily News
Shawna Devlin, Advertising Director, Naples Daily News
Kurt Larson, Creative Designer, Centro
Read the full story here.
Congratulations to all the 2013 winners!